How to Win the Hearts of Underbanked Consumers

When trying to woo underbanked consumers, financial institutions (FIs) must have a strategy since these consumers are a volatile collection – they are cautious, demanding, and are liable to run away and never gaze back. They have the potential to bring substantial profitability to financial institutions, however have thus far appeared to be fickle and highly risky.
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This entry was posted on Friday, September 30th, 2011 at 8:00 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

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